Who We are
Complete Tri is written by avid triathletes who understand the nuances of triathlons, triathlon training, as well as the finer points of essential triathlon gear such as bikes, tops, shorts, and other triathlon clothing. We love the sport and want everyone to have a great experience with their triathlons or cycling races, whether they are doing their first or their fiftieth, a sprint or an Ironman.
We have been working hard to provide you with trusted content since 2011, and are proud to have been cited by or partnered with the likes of USA Triathlon, Healthline, New York Magazine, and NBC News, in addition to respected universities like MIT and Duke.
Our goal is simple: To encourage and enable participation in the sports of triathlon and cycling. We love seeing triathlon and cycling triathlon increase, and we especially love seeing people try their first triathlon and want to enable that.
Our Founder and CEO is Von Collins, endurance coach and author of four triathlon and endurance training books.
Von and his team are on a mission to get more people moving, help people do endurance racing of all distances and types, and help existing athletes get faster and have fewer injuries.
We are located in Minneapolis, Minnesota. To send us physical mail, address it to:
Complete Tri, PO Box 638, Minneapolis, MN 55331
We can be reached at 612-564-4233, or at our general business email inbox at completetri at gmail.com.
Our product advice and tips are completely objective. We vet any products that we feature by using them ourselves or calling on a circle of triathletes who have first-hand experience with them. As you navigate our site, you may see links to affiliate sponsors. We encourage you to click through and make purchases from these vetted brands and suppliers once you have made your decision. Any commission they pay us does not affect your price; in fact, in most cases we have gone out of our way to find affiliates with the best prices for you. In all cases, we trust that the affiliate will treat you well — you can be assured they have been carefully selected.
In many cases, you will notice that we give products high reviews even when our affiliates do not carry them, and we are not able to refer you to their purchase. We do this because it is the right thing to do. If a product is the best, it is our purpose to tell you even if we don’t make a penny on it.
Conflict of Interest Policy
We do not accept any “sponsored review” requests, meaning that we do not accept any funds from manufacturers in exchange for writing our reviews. Every review or comparison we write is done purely because we think it will be of interest to the triathlon and fitness community.
We donate 10% of any profits to triathlon-related clubs and nonprofit organizations focused on helping people be more active. In the past year, we have supported:
- Several organizations who focus on creating improved trail access for residents of their areas
- Not-for-profit youth triathlons
- An organization who creates programming for urban youth fitness
- An organization who, for low-income families, helps defray the activities fees associated with playing youth sports
If your organization may fit with the giving mission of Complete Tri, we would love to hear from you.